See Problems Before TikTok Does
Your shop's health metrics are drifting. VTR is slipping. OTDR is trending down. By the time TikTok flags it, you're already in trouble.
Defender monitors your Shop Vitals, detects settlement anomalies with Fee Guard, and keeps an appeal-ready log so you can prove you did everything right.
$79/month — includes everything in Watcher
Problems Defender Solves
The Buried Email
"Watcher sent the T-12 alert at 9:47 AM. You checked your inbox at 11:00 AM. 800 unread messages. Gmail buried it. By the time you found it at 1:30 PM, you had 4 hours left and 23 orders to ship."
Defender fixes this:
- Slack or email — route alerts where you'll actually see them
- Send urgent (T-4) alerts to your phone, routine (T-24) to email
- Quiet hours: No alerts between 10 PM - 7 AM unless critical
The Hidden Fee Problem
"Your settlement came in $847 less than expected. Was it a fee change? A promotion clawback? A miscalculation? You spend 3 hours reconciling spreadsheets and still aren't sure."
Defender fixes this:
- Fee Guard monitors settlements for anomalies
- Alerts when fees deviate from expected patterns
- Shows exactly which orders had unusual deductions
The VA Communication Problem
"Your VA needs to know about at-risk orders immediately. But they're not checking your email. They're not in your inbox. They're in Slack — and email alerts get lost in transit."
Defender fixes this:
- Route alerts to Slack where your team actually sees them
- Configure different channels for different urgency levels
- Activity log tracks all alerts and syncs for compliance
The Appeal Without Proof
"TikTok flagged Order #4839 as late dispatch. You know you shipped it on time — you remember buying the label. But proving it? You're scrambling through ShipStation exports, Gmail sent folders, and TikTok's order history. Takes 45 minutes. TikTok's appeal window is 48 hours."
Defender fixes this:
- Compliance Audit Pack: One-click export with timestamps, SLA calculations, tracking proof
- Immutable event log: Order received at X, label purchased at Y, tracking posted at Z
- SLA Explanation: Shows the business-day math TikTok used for this order
The "Am I Getting Better?" Question
"You've been using Watcher for 3 months. You think your metrics are improving. You feel like you're catching problems faster. But is it actually better? By how much? How do you compare to similar sellers?"
Defender fixes this:
- Shop Vitals Dashboard: VTR, OTDR, LDR, SFCR, and Risk Score in one view
- Benchmarking: Compare your metrics vs similar sellers
- Trend indicators: See your improvement (or decline) over time
What You Get with Defender
Multi-Channel Alert Routing
Route alerts to Slack or email based on urgency and time of day. Send T-24 alerts to your team Slack channel. Send T-4 alerts to key team members. Set quiet hours so you're not woken up at 2 AM for a T-12 alert.
Shop Vitals Dashboard
All your TikTok Shop health metrics in one view: Valid Tracking Rate (VTR), On-Time Delivery Rate (OTDR), Late Dispatch Rate (LDR), Shipment Fulfillment Cancellation Rate (SFCR), and your calculated Risk Score.
Activity Log for Compliance
Every alert, tracking sync, and order event is logged with timestamps. See when alerts fired, when syncs succeeded or failed, and the full timeline for each order. Export to JSON for appeals or compliance documentation.
Compliance Intelligence
Compliance Audit Pack generates appeal-ready documentation with immutable timestamps. Risk Score (0-100) shows your real-time compliance health. SLA Explanation breaks down the business-day math for each order. Benchmarking compares your metrics vs similar sellers.
How Defender Fits
- • SLA countdown tracking
- • Email alerts (T-24/T-12/T-4)
- • Exception queue
- • Near-Miss Counter
- • 30-day compliance log
- • Everything in Watcher PLUS:
- • Shop Vitals Dashboard (VTR/OTDR)
- • Fee Guard (anomaly detection)
- • Email + Slack alerts
- • Compliance Audit Pack
- • 3 users • 90-day log
- • Up to 2,500 orders/month
Defender provides proactive shop health monitoring. Start with Watcher. Upgrade to Defender when you need visibility into your metrics.
Choose Your Protection Level
Start with monitoring, add intelligence, then full protection.
| Capability |
Watcher
$29/mo
Available Now
|
Defender
$79/mo
Q1 2026
|
Operator
$149/mo
Q2 2026
|
|---|---|---|---|
| Core Monitoring | |||
| SLA countdown tracking | ✓ | ✓ | ✓ |
| Exception queue dashboard | ✓ | ✓ | ✓ |
| Compliance log exports | ✓ | ✓ | ✓ |
| Business-day aware SLA math | ✓ | ✓ | ✓ |
| Connector coexistence (ShipStation, Shopify) | ✓ | ✓ | ✓ |
| Near-Miss Counter | ✓ | ✓ | ✓ |
| Alerts & Notifications | |||
| T-24 / T-12 / T-4 hour alerts | Email only | Email + Slack | Email + Slack + SMS |
| Alert routing rules | — | ✓ | ✓ |
| Quiet hours | — | ✓ | ✓ |
| Escalation alerts | — | ✓ | ✓ |
| SMS alerts (500/mo included) | — | — | ✓ |
| Automation | |||
| USPS compliance alerts | — | — | ✓ |
| Account & Activity | |||
| Users | 1 user | 3 users | 5+ users with RBAC |
| Activity audit log (alerts, syncs, retries) | — | ✓ | ✓ |
| Compliance Intelligence | |||
| Compliance Audit Pack | — | ✓ | ✓ |
| SLA explanation (why deadlines set) | — | ✓ | ✓ |
| Shop Vitals Dashboard (LDR, SFCR, VTR, OTDR, Risk Score) | — | ✓ | ✓ |
| Benchmarking vs peers | — | ✓ | ✓ |
| Case Command™ (appeal drafts) | — | — | ✓ |
| Blame Shield™ (latency attribution) | — | — | ✓ |
| Payout Lens™ (settlement visibility) | — | — | ✓ |
| Fee Guard (settlement anomaly detection) | — | ✓ | ✓ |
| Refund Hunter (missing subsidy audits) | — | — | ✓ |
| Limits & Support | |||
| Orders per month | Up to 1,000 | Up to 2,500 | 5,000+ |
| Case Command™ drafts | — | — | 100/mo* |
| TikTok Shop | 1 TikTok Shop | 1 TikTok Shop | 1 TikTok Shop |
| Support response time | 1 business day | 1 business day | 6-hour priority |
| Compliance log retention | 30 days | 90 days | 1 year |
* Additional Case Command™ drafts are $0.25 each.
Is Defender Right for You?
You need Defender if...
- ✓ You want visibility into your Shop Vitals (VTR, OTDR, LDR)
- ✓ You live in Slack, not email (and email alerts get buried)
- ✓ You have a VA or team that needs to see alerts in Slack
- ✓ You've filed a TikTok appeal and wished you had better documentation
- ✓ You're scaling past 1,000 orders/month (Watcher's limit)
- ✓ You want to see your Risk Score and benchmark vs peers
- ✓ You need settlement anomaly detection (Fee Guard)
You probably don't need Defender (yet) if...
- — You're a solo seller who checks email regularly
- — You handle fewer than 1,000 orders/month comfortably
- — You're just starting with SellerOps (try Watcher first for 30 days)
- — Email alerts work fine for you
- — You don't need detailed shop health metrics
- — You're not interested in fee/settlement monitoring
Not sure? Start with Watcher for $29/mo. You can upgrade to Defender anytime — and your compliance history carries over.
Simple Pricing
Defender
$79/mo
Defender includes everything in Watcher plus proactive shop health monitoring.
What's included:
- Everything in Watcher ($29 value)
- Shop Vitals Dashboard (VTR, OTDR, LDR, SFCR)
- Fee Guard (settlement anomaly detection)
- Email + Slack alerts
- Up to 2,500 orders/month
- 1 TikTok Shop • 3 users
- Compliance Audit Pack + Risk Score
- 90-day compliance log retention
- Email support (1 business day response)
Be First When Defender Launches
Join 400+ sellers already on the waitlist.
- Early access (2 weeks before public launch)
- Shape the product (your feedback influences features)
- Launch day notification (we'll email you when it's live)
"We'll never spam you. One email when Defender launches. That's it."
Don't Wait for Q1
Start with Watcher today. Upgrade to Defender when it launches.
Immediate Protection
Watcher's email alerts protect you TODAY. Every day you wait is a day you're flying blind. Defender makes it better. But Watcher gets you safe right now.
Seamless Upgrade Path
When Defender launches, click "Upgrade" in your dashboard. Your compliance history, SLA settings, and exception rules carry over. No re-onboarding. No data loss.
Build Your Compliance History
The longer you use Watcher, the more data you have for Defender's Risk Score and benchmarking. Start building your history now. Three months of data beats starting from zero.
Learn Your Patterns First
See which alerts matter most to you. Understand your peak risk times. Learn your team's workflow. When Defender adds Slack/SMS routing, you'll know exactly how to configure it.
Need Full Automation?
Upgrade to Operator for complete account protection.
Operator
$149/mo
Everything in Defender, plus financial intelligence.
- ✓ Payout Lens™ (revenue forecasting)
- ✓ Refund Hunter™ (subsidy audits)
- ✓ Case Command™ + Blame Shield™
- ✓ Email + Slack + SMS (500/mo)
- ✓ 5,000+ orders/month
- ✓ 1 TikTok Shop • 5+ users • 6-hr support
Frequently Asked Questions
Ready for Proactive Shop Health Monitoring?
Defender launches Q1 2026. But your shop needs protection today.
Defender: $79/month. Includes everything in Watcher. No credit card required to join waitlist.